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Heck Yeah: Become A Subscriber Before Our Launch Discount Expires

Get on board for just $1 per month.

2:44 PM CST on February 17, 2025

Six bucks for six months

This fully captures our feelings about it.

My dudes, it's been a hell of a month.

We hard-launched The Pickup on January 22 with a great deal of excitement and hope, but also much trepidation — what if nobody wanted to pay to read the beautiful website that Zack, Alicia and I put all this work into?

Fortunately, I am pleased to share that that fear has been allayed. Over 300 of you have become paying subscribers during that time, which puts us on track to having a legitimate business here. The three of us are so humbled and thrilled that we get to produce The Pickup for you full-time.

That said, if you haven't become a subscriber yet, now is absolutely, 100% your best chance to do it. Our two discount codes expire THIS FRIDAY, FEBRUARY 21 at 1pm Central Standard Time. To redeem them, go to our products page and punch in one of these two case-sensitive discount codes:

PICK6FOR6 - This code gets you a Red Dirt monthly subscription at a cost of $1 per month for the first six months. (Be sure to hit the little Toggle that changes your view from Annual to Monthly!)

SUNDAYSPECIAL - This code gets you an additional 20% off our Sunday Paper annual subscription. The Sunday Paper subscription tier unlocks some additional newsletters, content, event invites and one annual merch drop.

If you liked this story, please share it! Your referrals help The Pickup reach new readers, and they'll be able to read a few articles for free before they encounter our paywall.

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